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Hilton extends Elite Status until 2023, free nights, and lowers requirements

Hilton, like Delta did a couple months back, has decided to be the first in their travel sector to extend elite status through 2022. For the consumer this is a big win. It puts pressure on other brands to follow suit, but reveals the true state of affairs in the travel sector…things aren’t quite back yet. Will other hotel chains make similar moves? It seems unlikely that Marriott, IHG, and Hyatt won’t follow suit with some sort of incentivized status play. Let’s take a look at the press release and my thoughts:

Here are the details from the press release

  • Extending status through March 31, 2023, so members can maintain their status perks and benefits longer.

  • Pausing Points expiration until Dec. 31, 2022, so members have more time to use their Points towards free nights at more than 6,600 Hilton hotels, exclusive Hilton Honors Experiences, live events, charitable donations and more.

  • Relaxing 2022 qualifications around earning Status, Milestone Bonuses, and Status Gifting from 2019 requirements to make these benefits easier to achieve.  In 2022, Hilton Honors members will earn the following:

    • Status Tier Requirements

      • Silver status at seven nights, three stays or 17,500 Base Points.

      • Gold status at 28 nights, 14 stays or 52,500 Base Points.

      • Diamond status at 42 nights, 21 stays or 84,000 Base Points.

    • Milestone Bonuses

      • 10,000 Bonus Points at 30 nights.

      • 10,000 Bonus Points for every 10 additional nights (after 30 nights).

      • One-time 30,000 Bonus Points at 60 nights.

    • Elite Status Gifting

      • A one-time gift of Gold status for a friend or family member at 40 nights, which can be upgraded to Diamond status at 70 nights.

  • Extending Rollover Nights for members of every status level, so all completed 2021 nights automatically roll over and count toward 2022 tier qualifications.

  • Continuing flexibility of certain benefits for U.S. Hilton Honors American Express Card Members through Dec. 31, 2022.

    • Free Weekend Night Certificates, including those issued in 2022 can continue to be used any night of the week (not just on weekends).

    • Hilton Honors Bonus Points earned from eligible purchases on any Hilton Honors American Express Card will continue to count as Base Points toward Elite tier qualification and Lifetime Diamond status through Dec. 31, 2022.

Keys things that I think are worth focusing on

In addition to point expiration getting paused until 12/31/22 I am most focused on the following:

  • Current status is extended through 3/31/23 AND they are rolling over nights

This means that if you had 42 nights at a Hilton this year you’d have hit diamond status ( 30 nights in 2021 ), and all of those nights would roll over into next year. You’d qualify for diamond status until 2024. That is pretty awesome if you’ve already hit 30 nights and have more to stay by year’s end – they aren’t redundant and every night may yield status for over 2 years going forward.

  • Relaxing 2022 qualifications around earning Status, Milestone Bonuses, and Status Gifting

Status requirements are reduced by 30% from their normal rates and you can gift gold at 40 nights and diamond at 70 nights.

  • Silver/Gold/Diamond

    • Normal nights required 10/40/60

    • 2021 nights required 5/20/30

    • 2022 nights required 7/28/42

This pretty much means that Hilton thinks that travel will be better in 2022 than 2021, but nowhere near as heavy as 2019.

  • Continuing flexibility of certain benefits for U.S. Hilton Honors American Express Card Members through Dec. 31, 2022.

The ability to use free weekend night certs during the week is clutch for building a cool trip. Remember that Hilton elites get a 5th night free when using points so adding a credit card fee night cert onto a 5 night stay is a lot easier when you can do so any day of the week. The eligible credit card spend counting towards elite status and lifetime status is a nice move, but something that has negligible value for me since my wife and I hardly put any spend on these cards that would qualify.


Hilton just started the elite status extension wars…

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